Whakahaere auaha

Kaupapa kia timata te ako ki ngā whakamāramatanga e ka tauturu i mahara he aha "auaha" me "whakahaere". kia te wā "whakahaere» (te whakahaere), i runga i te paratarafa 3.2.6 o GOST R ISO 9000 (2008) kia matau rite mahi ruruku i runga i te whakahaere me te ārahi o te whakahaere. Kua roa i te papa'iraa ia, ka whakamahia whānuitia. Ko te wā ko te "auaha" i whakaurua hoki te wa tuatahi ki GOST R 54147, paratarafa 3.1.2.9 (Edition 2010). I roto i te reo Ingarihi tangi reira rite "auaha" (mooni whakamāoritanga, "i roto i te ahunga o te whakahōunga" ranei "huringa i roto i te ahunga"). Kei te nuinga o te tikanga te reira i te hua mutunga o te auahatanga, i te hokona i runga i te mākete, i roto i te puka o (pai ake) hua hou ke ranei tukanga ranei, tono i roto i te mahi.

e kore e taea e auaha e tetahi auaha, engari anake e e faarahi te kakama. ngā katoa whakamahia whakahaere auaha, paerewa GOST R 54147. E pā ana Paerewa ki te Russian Federation i Mahuru 2011.

I roto i te mau parau te tahi atu, auaha ko te hua o te mahi hinengaro, i te mea i roto i te puka o taonga ratonga ranei he etahi āhuatanga me ngā hiahiatanga i roto i te mākete. Ko te ngako o te whakahaere auahatanga ko te huinga o ngā mahi kōtuitui o e e hāngai ana ki te whakatutuki i whakataetae, me te tiaki i te noho tuwhera tonu o te whakahaere. Na roto i te huarahi o te whakahaere o ngā tukanga auaha, riro te whakaaro he koloa. I te wā tuatahi (te wā o te ohipa) whakahaere rangahau, kawea atu i te hoahoa me te hanganga, e e ka whakawhitia ki te atamira muri, i huaina nei ko "huringa ora o te hua." Hoki whakaaro auaha rite whakamahia te wā kei te ZHTSP e te tikanga te wā i te tīmatanga o te kaituhi o te whakaaro ki te whakamahi i te reira i roto i te kiritaki auaha.

Ko tino ki te angitu tonu o tetahi kamupene whakahaere auaha. Ka taea te tautuhi i te oranga tonutanga pakihi wā roa-kaha ki te whakatika i te whakahaere mātau rauemi auaha ki te whakatau i te mau tamataraa e pā ana ki te mākete me ngā āhuatanga ōhanga. I roto i te tere te huri taiao whakahaere auaha whai hua kua riro i te whakaritenga nui mō te whakarite i te whakataetae o te hua e kore anake, engari ara mo te ora o kamupene. Ka rite ki te tikanga, kei te arotahi te haumi i runga i te whakawhanake hua hou, ratonga hangarau ranei. Heoi, nga momo o innovations e taea te whakapai ake mahi, whakawhānui tawhiti tua atu e. pā hoki ratou ki huringa ki ngā tukanga mahi o te kamupene. Na reira, he whāinga matua ko te ki te tautuhi tonu ngā nāianei, me te angitu o ratou haumi.

whakahaere auaha ngā te huinga o taputapu e tukua kaiwhakahaere me tohunga ki te mahi tōtika ki te whakatutuki i tukanga pakihi whāinga. Ko te arotahi matua ko te ki te waihanga i te tikanga me ngā taputapu i roto i te whakahaere kia taea ai i te reira ki te huru hohoro ki huringa waho, tōtika te whakamahi i ngā whai wāhitanga ā-me tautooraa auaha ki te whakauru i ngā whakaaro hou, ngā tukanga hua ranei. He mea nui ki te mōhio e kore e taea te aifaito e whakahaere auaha ki te R & D, rite mai te reira ki te whakauru o ngā tukanga mahi i ngā taumata me ngā mahi katoa, takoha ki te whanaketanga auaha o te kamupene, tae atu i te whakaputa me te mākete. Mā te whakamahi i te taputapu e tika ana o te whakahaere auaha, Ka taea e whakahaere matua te kōkiri me te whakatinana huarahi auaha ki te whanaketanga atu o te kamupene.

kia hāngai ngā tikanga me ngā tikanga o te whakahaere auaha i te whakapai ake i te whakataetae o te kamupene. whai hua hoki enei take he:

Marketing Innovation. Tenei auaha whakahaere tono i roto i te rangahau mākete, whakamahere o te hanga auaha, te haamauraa i te kōrero, te hanganga o te kaupapa here utu, te whakahaere whakatairanga auaha ki whakamahinga tukutahi o ngā ratonga mahi.

Reengineering taea faufaa rethink me radically waihanga anō tukanga pakihi ki te whakatutuki i te whakapai ake i roto i te mahi pakū noa, me te ongoingofua (te kounga, utu, mahi, reiti o te whakatairanga) e faaite te kamupene.

whakamahia Benchmarking te ki ako i te mahi o whakataetae, i roto i te tikanga ki te whakawhanake i mehua ki te whakapai ake i to ratou mahi, tae atu i roto i te whakamahi o te wheako pai.

hiahiatia rautaki waitohu te mo te ako whānui o te whakapakoko o te kamupene o, hanga e whakatairanga ratou rama i runga i te mākete.

tikanga utu e āhei ki te mahi i runga i te whakatinanatanga o te huarahi utu o kaupapa auaha.

Kei te nui mua tonu I mua ranei mākete hopu mahi whakataetae. Ko te wāhi matua i roto i tenei take - te kōwhiringa o te utu i ai e kia hokona ki te otinga auaha, whakamahia nuitia parau tumu - ki te anake i hokona ai.

Te wātea o te pātengi raraunga auaha taea e he wāhanga matua mo tonu te huringa whai hua, e faarahi te kaha o pakihi ki te whakaputa uara kiritaki o ona hua, ka rite ki te hua o te tukanga. Ko te tuhaa tino nui o tenei hanganga i roto i te tukanga o te whakatau kaupapa, ko te ki te hanga i te rārangi o ngā whakaaro. Hoki ngā rōpū nui, e whakaaro haumi auaha hei wāhanga o te kōpaki rongoā pakihi haumi.